European Week for Waste Reduction

The European Week for Waste Reduction (EWWR) is a major event, celebrated every year at the end of November, aimed at raising awareness and mobilizing citizens, businesses, and institutions across Europe to reduce the amount of waste we produce. This week is a valuable opportunity to reflect on our consumption habits and take concrete steps in favor of the environment, such as turning to organic labels that are truly eco-responsible.

The EWWR and its objectives 

The main aim of the EWWR is to promote the reduction of waste at source. This means rethinking the way we consume by adopting sustainable and eco-responsible practices. Every gesture counts: from the choice of products we buy to the way we use and dispose of them.

Overproduction and overconsumption have led to a global waste crisis. The planet’s resources are limited and our current disposable and wasteful lifestyles cannot be sustained indefinitely without devastating consequences for the environment. That’s why the EWWR is crucial to raising awareness of these issues and encouraging significant change.

At the heart of the week are a variety of initiatives, ranging from awareness-raising campaigns to concrete actions. Educational events, practical workshops, conferences, neighborhood clean-ups, and community activities are being organized across Europe to encourage and inspire everyone to reduce their waste on a daily basis.

The emphasis is on promoting responsible behaviour such as reusing, recycling, composting, and buying sustainable products. These simple actions, if adopted on a large scale, can have a considerable impact on reducing waste.

Moreover, the week provides an opportunity to highlight innovative initiatives and best practices in waste management. Many businesses, organizations, and local authorities are implementing innovative strategies to reduce their environmental footprint, thereby promoting a circular and responsible economy. This is particularly the case with eco-responsible labels such as Ecogarantie, which includes measures for reusing containers: a real step forward towards a circular economy!

The transition to a circular economy is a key element in the fight against waste. Instead of the linear model of consumption (produce, consume, throw away), a circular economy aims to reduce, reuse, recycle and regenerate resources. This means rethinking product design, encouraging the reuse of materials, and minimizing waste. The type of compound used in the manufacture of a product is also important: users of labels such as Ecogarantie only use biodegradable ingredients. 

 So, while the EWWR marks a week of activities, it is a call for sustained and continuous action that is needed to transform our model into a greener economy. To make a real impact, it is essential that efforts to reduce waste continue throughout the year. Everyone can contribute by adopting more sustainable lifestyles, making responsible choices, and encouraging others to act too.

Our practical tips for reducing the amount of waste

  • Choose sustainable and reusable products: Opt for reusable items such as stainless steel water bottles, reusable cloth shopping bags, and glass food storage containers instead of disposable plastic.
  • Encourage composting: Let’s turn our organic waste into compost to enrich our soil. Fruit and vegetable scraps, coffee grounds, and eggshells can be composted to create a natural fertilizer for plants.
  • Buy in bulk: Opt for food in bulk or with minimal packaging to reduce packaging waste. Bring your own reusable containers when you shop to avoid disposable packaging.
  • Give preference to long-lasting products: Let’s choose quality, long-lasting items rather than cheap, disposable ones. This reduces the frequency with which we replace these items, thereby reducing waste production.
  • Limit food waste: Plan our meals, use leftovers to create new dishes, and be aware of how much food we need to avoid waste.
  • Repair and recycle: Give objects a second life by repairing them instead of throwing them away. And recycle as much as possible to reduce the amount of waste sent to landfills.
  • Avoid disposable products: Replace disposable products with reusable alternatives, such as washable make-up remover wipes instead of disposable cotton pads, or razors with replaceable blades instead of disposable razors.


Ultimately, the European Week for Waste Reduction is much more than a one-off event. It’s an opportunity for individuals, communities, businesses, and governments to collaborate and work together towards a common goal: preserving our planet by reducing our impact on the environment. By working together, we can truly create a cleaner, more sustainable future for everyone.

Social Media & Public Relations Manager
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